Straight talk on content, SEO, and AI visibility
I write about B2B SaaS content marketing, SEO, GEO, and what it actually takes to get your brand found — on Google, on LinkedIn, and inside AI tools like ChatGPT and Perplexity.
No recycled advice. No keyword-stuffed filler. Just what's working, what's changing, and what most founders are still getting wrong.
Read something useful. Then let's talk about your content.
I Asked ChatGPT About My Brand. The Results Were Weird, Useful, and a Little Uncomfortable
A few years ago, checking your brand visibility was simple. You[…]
The 9 Content Strategy Mistakes Making Your Brand Invisible in the AI Search Era
Learn the content strategy mistakes making brands invisible in AI search,[…]
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Got a content problem you're not sure how to fix? Tell me where you're stuck. I'll give you an honest answer — no pitch, no pressure.